Hopefully by now I have convinced you to blog. Have I? If not, go re-read this post on business blogs. But let’s assume you’ve decided you’re going to blog since it’s a great way to build a client base, get your word out, and generally have a good time expressing yourself. Now it’s time to give you a piece of advice on how to blog: Personality.
You may be used to writing in the business style. It gets information across, doesn’t really let any personality though, and it’s a great way to keep from offending anyone, except those who find boring writing boring. …
