Category: Blogging

What I’ve Been Up To…

where-ive-beenThis blog has been in radio silence for way too long, and my only excuse is both lame and understandable: I’ve been super busy with work. I believe it’s a case of the shoemakers’ children syndrome. I’m so busy blogging for others, I haven’t had time to do it for myself. But the truth is I’ve really missed writing my own blog posts, so I’m going to get back into …

How to Write a Short Blog Post With a Big Impact

how-to-write-a-short-blog-post-with-a-big-impactThere are a million reasons to keep up a company blog. One of the main reasons is to position your company as an expert in your field. Sounds hard doesn’t it? It’s a daunting task, learning how to use a blog to make yourself an expert. There is a trick I am going to share that makes it quite easy. It’s not something that can be used with every blog …

How to Make Business Blogging Worth Your Time

how-to-make-busines-blogging-worth-your-timeI’m trying an experiment this week. I am going to try to keep both posts under 200 words and still get my point across. I want to see if shorter blog posts can still be effective. I think shorter posts will get read more because they can hold people’s attention span. Let me know what you think of short vs. long in the comments. And now here we go (these

What Everybody Ought to Know About Web Design and Content

3-important-aspects-of-web-designDisclaimer: I am not a web designer. Not even close. But I do write a lot of content for the web, which has given me some insight on what aspects of web design draw in readers and let the content do its job.

1. Navigation

This is one of those aspects of web design that if it’s done right, you won’t even notice. Navigation is what allows visitors to move …