So you have a great new product and you want the entire world to know about it. Or you have added a new service to your list and want to offer it out. What’s the best way to go about letting people know just how awesome your business is?
I am going to give you a list of 10 mediums you can use to get your word out.
1. Facebook
2. Twitter
3. A Company Blog
4. LinkedIn
5. Guest posting on other’s blogs
6. Have a conversation with your customers
7. Yelp
8. Have a contest
9. You Tube
10.…
This is my fourth and last post this week on blogging for business. I have covered many topics, from finding inspiration to writing tips to business blog rules. I hope you’ve learned.
But there’s something I haven’t really touched on that I truly believe will change your blogging life. It’s not illegal, it’s not hard to do, and it won’t wake you up in the middle of the night screaming. So what is it you ask? (hint: it’s in the headline). It’s an editorial calendar.
You run a small business. Your life is as full as it can be. There is always something to do, something you should be doing, something you just half-assed in order to accomplish a different task.…
After my post yesterday on social media scaring people to the point where they are paralyzed, I began to think of ways to alleviate this pressure that many people seem to feel. In fact, I feel it myself sometimes. The other day, after feeling frustrated trying to update my own About page on my blog, I put this into the Twitersphere: Why is it I can write great copy for others but I get writers block for myself? I got a response back from @CristinaFugaru who told me: It’s the pressure of being awesome. And something clicked. That’s why I have trouble writing for myself, that’s why so many people are scared to dive into social media.…
When you think about marketing via social media, it’s ok to be scared and feel like you have no idea what you’re doing. Have I not said that before? I apologize if I haven’t. Because it’s true. Social media can feel exhausting and endless and if you don’t know where to begin, it can feel even more so. Sometimes a goal or project feels so insurmountable that it stops a person before they even start it. Like organizing your closet, learning French, or conquering social media.
So let’s take a step back. You don’t need to know the ins and outs of SEO (search engine optimization) or have an excel doc of keywords or have WordPress mastered to the point where you could teach it.…
