Tag: social media

The only thing standing between bloggers and success is…

blogging-successToday I’m very excited to have a guest post from  Kiesha at We Blog Better.  I hope you enjoy, and without further ado….

I’ve been blogging for about two years now and during that time I’ve discovered that it doesn’t matter who you are, who you don’t know, how old you are, whether or not you’re a strong writer, what niche you blog in, etc. I could go on and add to this list, but none of those details matter – if you want to be a successful blogger, there’s only one thing standing in your way.

When I started blogging in the Christian inspiration niche, I think I had to choose one of the hardest niches to get noticed in.…

101 Ways to Use Social Media to Improve Your Business

101-ways-to-use-social-media-to-improve-your-business-in-20111. Get on Facebook

2. Establish a business account if you don’t have one

3. Create a 200pix wide x 600pix high image for Facebook

4. Add Facebook links to every page of your website

5. Fill out your entire Facebook profile

6. Obtain a Facebook vanity URL to help customers find you

7. Add your vanity URL to your email signature

8. Add your vanity URL to your marketing materials

9. Post daily updates to Facebook regarding your business

10. Answer any customer questions on Facebook, whether they originate from Twitter or an email. It will help foster conversation.

11.…

5 Simple Steps to Setting Social Media Goals

5-simple-steps-for-social-media-goals-in-2011When I was younger I used to make myself multiple  lists of new years resolutions. I never kept a single one. Ever. It wasn’t because I didn’t try, it was because I would give myself impossible goals to reach.

Not only that, but half the time I had no idea what exactly my goal meant. Save more money? That sounds simple, but really that goal doesn’t just involve eating out less, it’s also includes taking the time to keep track of money, figuring out where I’m spending that I can cut back on, etc. A better new years resolution would have been: track my spending using Quicken.…

Social Media Sharing is Caring

social-media-sharing-is-caringI apologize for my lack of post on Monday.  It’s the first time I’ve missed a regular posting date in six months, and it felt bad.  However, the end of the year is always hectic, and trying to finish up a ton of projects has left me with little time or energy to write posts for my own site.

I’m also in the process of trying to get a portfolio of some of my past work added to my site.  Now that I’ve completed a lot of projects that I’m really proud of, it’s time to start showing off.

So please excuse the absence of post Monday, and basically today as well, while I focus on getting my clients the quality work they deserve, and work to update my own site.…

The Secrets of Inbound Marketing

the-secret-to-inbound-marketingDid you know that social media is basically just inbound marketing?  Social media gives companies the tools they need to get interested potential customers to come to them, rather than spending their money on trying to reach them with traditional marketing.

I’m not going to say that traditional marketing is dead, because it’s obviously not, and probably never will be, but nowadays, inbound marketing is the way to go.

The idea of inbound marketing is to “get found” by those who are looking for exactly what you do. The way it works is to set up your website and social media sites in such a way that it naturally appeals to those who would want to hire you.…

7 Common Sense Steps To Grow a Blog

7-common-sense-ways-to-grow-a-blogThere are many of you who are thinking about blogging as a way to relate to customers and draw in more business. Kudos to you. That’s exactly why a small business should be blogging.

Every once in awhile I talk to small business owners who want to blog not just for their customers’ sake but because they want to establish a popular blog that is known throughout their community for being interesting and popular.

Depending on the community – that can be easier said than done. Most blogging communities are over saturated at this point, and in order to make a mark, you really need to shine.…

A Week of Opinions: Ghostblogging is Smart

a-week-of-opinions-ghostblogging-is-smartGhostblogging is the process of paying someone else to write blog posts for you. There has been talk in the blogosphere about whether or not this is ethical. I say blergh to those people who think it is not.

When businesses blog as a part of their company’s marketing campaign, hiring someone to write the posts for them is not unethical. In fact, it’s smart.

Understanding the importance a blog has on a company today is essential. This ties into to Monday’s post so I won’t go on a big long soapbox again, you can just scroll down to read it.…