1. Get on Facebook
2. Establish a business account if you don’t have one
3. Create a 200pix wide x 600pix high image for Facebook
4. Add Facebook links to every page of your website
5. Fill out your entire Facebook profile
6. Obtain a Facebook vanity URL to help customers find you
7. Add your vanity URL to your email signature
8. Add your vanity URL to your marketing materials
9. Post daily updates to Facebook regarding your business
10. Answer any customer questions on Facebook, whether they originate from Twitter or an email. It will help foster conversation.
11.…