I’ve been thinking about goals lately. Which means you should be too. Why? Because if you don’t know what you’re striving for, how will you ever reach it?
So ask yourself why you are reading my blog. Is it because your goal is to start a blog in order to grow your customer base? Is it to start a blog because you want to have another medium in which to introduce new products? You need to know what you want. And you need to know your strengths and limits in order to make that happen. Are you incredibly creative but can’t write to get your point across to save your life? Are you able to get your point across but can’t figure out how to get the traffic to your website? Are you paralyzed at the thought of starting this social media adventure to the point where you are doing nothing except think about it and bite your cuticles?
Whatever you are thinking to yourself while reading my questions is probably your truest answer. Don’t be afraid to find help. Even if it’s just your mom to proofread your posts before publishing them. And whatever your goal turns out to be, be prepared to put in a lot of work.
Another piece of advice? Write down your goal.
I did that when I first started my business and blog. Would you like to know what it said? Here you go:
My mission: To help small businesses learn how to use social media in order to get the word out about their products and services and build a larger and more loyal client base.
If you tell me what your goal is in the comments section, I’ll help you figure out how to achieve it. So, what is your goal? How do you think you’ll go about reaching it? How can I help you get to where you need to be?