My second Success Stories interview is with Stephanie Sack, owner of Vive La Femme, a clothing store in Chicago which offers the latest looks and trends for Chicago’s stylish women of size. Stephanie uses a blog and Facebook to promote her store. Read below to find out how.
1.) Why did you first start utilizing a blog for your business? How did your store change from before the blog to after the blog started?
The blog was born after I pared down the entire marketing concept for the shop. I used to have a very elaborate wesbite, really jazzy and snazzy, but it was a pain to keep up. …