There are many of you who are thinking about blogging as a way to relate to customers and draw in more business. Kudos to you. That’s exactly why a small business should be blogging.
Every once in awhile I talk to small business owners who want to blog not just for their customers’ sake but because they want to establish a popular blog that is known throughout their community for being interesting and popular.
Depending on the community – that can be easier said than done. Most blogging communities are over saturated at this point, and in order to make a mark, you really need to shine.…