Tag: About Page

5 Tips for Writing a Successful About Page

5-tips-for-writing-a-successful-about-pageI bet you never thought about the fact that an About Page could be unsuccessful. It was just some facts about you, your business, and what you do. No big deal, nothing to stress out about.

The thing is, humans are naturally curious creatures. That’s why there’s such a gapers delay on the highway when we see flashing lights ahead. It’s why I know things about my next-door neighbor’s grandchild that I don’t care about, but asked about anyway.

Which brings me to the point that when someone is visiting your website they are going to your About page not just for your credentials, but to learn more about you, to assuage their curiosity.…

Afternoon Delight: Write An About Page To Be Proud Of

Proud-of-my-bio-pageAs a bonus afternoon post, I thought we could discuss a topic that is very important but doesn’t often get a lot of recognition.  Your About page.

As I’ve mentioned before, personality is a big draw when using social media, and your About page is the perfect place to put as much personality into your website as possible.  You can write all about you in your voice and put your picture and make everyone who reads it love you.

But there’s more to the About/Bio page than personality.  This is also the page where you are going to advertise your skills and what makes you more qualified than your competitors. …