This is a blog geared toward small businesses, but that doesn’t mean we can’t play with the big boys sometimes. I wanted to talk about one company that is doing a lot of things right: Starbucks
Starbucks is a pretty bad-ass player at Social Media. Sure they’re huge, but that doesn’t mean a small business like yourself can’t learn from them. Here are a couple lessons worth paying attention to:
Listen To Your Customers
Starbucks has an entire website dedicated to listening to their customers. It’s called My Starbucks Idea, and it’s a place for those to give suggestions on how to improve the “Starbucks experience”.…